Wednesday, February 20

Boarding for Breast Cancer 2002

Press Release

LOS ANGELES, February 20, 2002 -The 7th Annual Boarding For Breast Cancer (B4BC) Snowboard + Music Festival is the place to be on Sunday, April 14, 2002 as professional snowboarders will descend on Sierra-At-Tahoe Resort in Lake Tahoe, California to lend their support for the annual educational and fundraising event for breast cancer.

Athletes that have committed to attend the event include 2002 U.S. Olympic Team halfpipe rider Shannon Dunn, event co-founder Tina Basich, Josh Dirksen, Mikey Basich, and the entire Chorus Snowboards' team of Janna Meyen, Roberta Rodger, Leslee Olson, Tomo Yamakoshi, and Cara Beth Burnside. Other athletes expected to attend include past attendees Todd Richards, Ross Powers, Mike Michalchuk, Tara Dakides, Michele Taggart, and Shaun Palmer, as well as freeskiers Shane McConkey and Johnny Mosely.

"It means so much to everyone involved with Boarding for Breast Cancer to have such tremendous support from so many athletes, bands and volunteers", says professional snowboarder Tina Basich. "Together, everyone is making a difference."

This year, the B4BC Snowboard + Music festival will once again feature exhibitions by professional snowboarders and skiers in both the halfpipe and snowboard park. These athletes will be stomping inverted 9's in the pipe or frontside lipslides to fakie on one of the parks handrails, in full view of the crowd. Spectators will be able to watch their favorite pros ride in one of several exhibitions scheduled throughout the day, then get their autographs at one of the many booths located in the festival area.

Boarding for Breast Cancer is a non-profit, youth-focused organization devoted to education, awareness and fundraising for breast cancer. B4BC's mission is to raise breast cancer awareness and educate today's youth about the importance of early cancer detection through good breast health practices, and to raise funds for educational and awareness programs. B4BC does this through sports, music, art and events including: The Annual B4BC Snowboard + Music Festival, B4BC's Board-A-Thon Program, The B4BC Outreach Program, The B4BC Membership Drive and B4BC fund contributions. Since its inception in 1994, B4BC has raised over $1 million through its events and educational programs. B4BC's Annual Snowboard + Music Festival combines live music from internationally acclaimed bands such as previous performers, The Beastie Boys (Quasar), Foo Fighters, Linkin Park and Blink 182, along with pro snowboard exhibitions by the world's top snowboarders. The festival atmosphere of educational tents and displays provides an interactive montage of breast cancer awareness programs, creating a fun-filled and informative event. For additional information, log on to www.b4bc.org.