Monday, July 21

Savier Signs Shaun White

Press Release

Shaun White, Dual X Games athlete and recent winner of the 2003 ESPN ESPY award for Best Action Sports Athlete, signed a new sponsorship deal with Savier Skateboarding. Shaun will begin working with Savier immediately in upcoming events, promotions, and the development of a signature shoe.

In case you haven't heard the news, Shaun recently turned pro in skateboarding and he's hitting the scene with force. At the recent Slam City Jam event in Vancouver, Canada, Shaun dropped into the contest and topped many of the long-standing powerhouse vert skaters -- keeping them at bay with an assault of overhead airs and a variety of lip tricks.

Shaun's list of tricks continues to grow daily as he pushes to innovate his skating. This level of vert talent, combined with Savier's continuing street dedication (currently led by John Rattray, Brian Anderson, Brad Staba, Tim O'Connor and Stefan Janoski), will help the company represent on all levels.

Shaun's passion for progressing his skating is a perfect match for the philosophies at play within Savier. New technologies and styles are in perpetual development, and now Savier will be able to add this fresh talent and point of view to make an even stronger product line in the upcoming seasons. When asked what this new sponsorship means to him, Shaun said, "Sav-I-Er. Man, that sounds good to say. They have amazing technology, a talented team and a kick-ass crew. I am excited to be riding for them."

Look for Shaun in the upcoming X Games and Gravity Games, as well as other skate competitions around the globe. Full schedule, coverage and details will be available at www.savier.com.

Savier is the fastest growing brand in action sports dedicated to creating innovative technologies for authentic skateboard footwear, apparel and bags. Savier gear can be found at action sport specialty shops around the globe and authorized online e-tailers. For a complete list of dealers and more complete product information, consult Savier's web site at www.savier.com.